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The Obvious Expert

Is Your Job a Business or a Passion?

by The Obvious Expert on September 25, 2009

Following your life’s passion as a consultant certainly does not guarantee you freedom from problems, but it does promise you many wonderful benefits, including the freedom to make your own choices and the ‘privilege’ to either soar or sink because of those choices. And when you think about it, that is a pretty remarkable benefit.

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Were You Born to be an Entrepreneur or Self Employed Businessperson?

by The Obvious Expert on September 24, 2009

Do you ever feel that you were born to do what you do? That being an entrepreneur, business starter, solopreneur, consultant, or sole practitioner is in your blood? Recent studies indicate that you may be correct.

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Social Media Helped Him Land 50 New Jobs

by The Obvious Expert on August 19, 2009

Daniel Seddiqui is living one of the most interesting career experiences anyone has ever had, and last week, The Obvious Expert had the pleasure to interview him about the 50 new jobs social media has helped him land.

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The Changing Face of Twitter, Not What We Expected

August 7, 2009

Many supporters of Senator McCain in the 2008 Presidential campaign were disheartened that he didn’t take advantage of social media marketing opportunities in the way the Obama campaign was doing. Failure to interface with voters through new media interaction was making the ‘old guy’ seem even older and more out of touch.

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Effective Social Media Marketing is More Cheese than Worms

July 10, 2009

Social media marketing tools such as Twitter, Facebook, blogs, LinkedIn, and YouTube, are not a replacement for using search engine optimization strategies to help you better reach your online market.

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Approximately $40 Billion on the Table for Small Business. Is Your Name on the List?

July 5, 2009

According to the National Hispanic Business Information Clearinghouse (TM) $40 billion is how much the US government spends contracting with small businesses, out of the more than $425 billion it spends on goods and services annually. And considering that these numbers are based on pre-bail out information, the government’s spending spree combined with an administration that appears very comfortable with expanding the government’s role as a service provider, could mean these margins are about to increase considerably.

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Economic Recovery May Be Resting on the Shoulders of Small Business

July 3, 2009

As you celebrate your July 4 holiday, reflect on the newest information from The Small Business Advocate published by the US government’s Small Business Administration. Reading this may make you feel downright patriotic for being a small business person, consultant, coach, or entrepreneur.

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Would Your Marketing Be More Effective if You Took Your Clothes Off To Do It?

July 2, 2009

Air New Zealand has created an air safety instruction video that can only be called “riveting”. Watch how magnetically you will be drawn to scrutinizing this air safety video, all because the flight crew featured in the film is wearing only shoes and a remarkable layer of body paint.

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Can You Get Your Brand into the Dictionary

June 29, 2009

The reason blogs and websites directed toward business people, consultants, entrepreneurs, and coaches, are using the phrase obvious expert as part of their vernacular is because it is one of, if not the, best descriptor ever conceived for conveying what it takes to be the top of the mind, go-to, specialist in your field.

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More about “The Call of the Entrepreneur”

June 25, 2009

Their insights are truly remarkable and may very well change FOREVER the way you look at your own career as a coach, consultant, entrepreneur, or bold businessperson.

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