Posts tagged as:

small business

For the Entrepreneur Who Wants to Reclaim His Life

by The Obvious Expert on November 2, 2009

A special offer on Kevin Hogan’s book, The 168 Hour Week, especially valuable to consultants, coaches, entrepreneurs, and small business people.

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Most importantly, turn your efforts into a marketing outreach and a branding opportunity. Tell everyone with whom you interact about your business. Give them your elevator speech (and your business card) and show your genuine enthusiasm for clearing out these items in your life because you are making room for bigger and better things in your business. Your genuine enthusiasm for the process will be both intriguing and engaging.

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But an often overlooked option is to get money from your clients and customers in advance of work, service, or goods you will be providing to them. Instead of going to a lender to borrow money against the income you anticipate in the future, why not skip that step and try to get your hands on that future income now?

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The 5 Types of People Who Will Buy What You Sell

July 2, 2009

But no matter what type of business you are in or what goods or services you offer, all of the people with whom you interact are really a consumer on some stage of his or her developmental journey that hopefully leads to a long, happy relationship with you.Your job is to be the Sherpa, with the task of leading, herding, cajoling, inspiring, and enticing them to continue along the path.

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When Your Business Means More than Money

June 30, 2009

It is hard not to focus on the bottom line. If you are a sole practitioner, a consultant, a coach, small business person, or entrepreneur, it can be really stressful when the only boss who can give you a raise is you, and as your own chief financial officer, you have to tell yourself, “No, the business just can’t afford it.”

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When Will This Entrepreneur Publish a Book?

April 22, 2009

it is easy to identify a number of the steps the Obvious Expert recommends for B-R-A-N-D-I-N-G U N-O-W which have already been implemented at Haleybop.

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