Posts tagged as:

Obvious Expert

8 Reasons It Is a Good Time to be in Business

July 13, 2009

Anyone who has lost a job, lost a home, or is simply struggling in this economy, (which,to some degree, includes just about everyone), will be hard pressed to see good things going on in today’s business world. But with no disrespect intended to anyone who has been hurt, there are always two sides to every [...]

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Live Traffic Stats for Your Blog with Woopra

July 12, 2009

There are many reasons to value Woopra over any other analytics program, but the simple fact that you can get stats in real time, and you can tell precisely how people are coming to your site.

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Effective Social Media Marketing is More Cheese than Worms

July 10, 2009

Social media marketing tools such as Twitter, Facebook, blogs, LinkedIn, and YouTube, are not a replacement for using search engine optimization strategies to help you better reach your online market.

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Game Plan for Entrepreneurs and Businesses in a Troubled Economy

July 8, 2009

And even if you were an eighteen-year-old entrepreneurial prodigy in 1930, today you are a 97-year-old entrepreneurial legend who hasn’t been through an economic depression during a time when the business is built or broken by relational marketing on the internet.

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Approximately $40 Billion on the Table for Small Business. Is Your Name on the List?

July 5, 2009

According to the National Hispanic Business Information Clearinghouse (TM) $40 billion is how much the US government spends contracting with small businesses, out of the more than $425 billion it spends on goods and services annually. And considering that these numbers are based on pre-bail out information, the government’s spending spree combined with an administration that appears very comfortable with expanding the government’s role as a service provider, could mean these margins are about to increase considerably.

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Economic Recovery May Be Resting on the Shoulders of Small Business

July 3, 2009

As you celebrate your July 4 holiday, reflect on the newest information from The Small Business Advocate published by the US government’s Small Business Administration. Reading this may make you feel downright patriotic for being a small business person, consultant, coach, or entrepreneur.

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Would Your Marketing Be More Effective if You Took Your Clothes Off To Do It?

July 2, 2009

Air New Zealand has created an air safety instruction video that can only be called “riveting”. Watch how magnetically you will be drawn to scrutinizing this air safety video, all because the flight crew featured in the film is wearing only shoes and a remarkable layer of body paint.

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When Your Business Means More than Money

June 30, 2009

It is hard not to focus on the bottom line. If you are a sole practitioner, a consultant, a coach, small business person, or entrepreneur, it can be really stressful when the only boss who can give you a raise is you, and as your own chief financial officer, you have to tell yourself, “No, the business just can’t afford it.”

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Can You Get Your Brand into the Dictionary

June 29, 2009

The reason blogs and websites directed toward business people, consultants, entrepreneurs, and coaches, are using the phrase obvious expert as part of their vernacular is because it is one of, if not the, best descriptor ever conceived for conveying what it takes to be the top of the mind, go-to, specialist in your field.

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Why You Should Link to Guy Kawasaki Blog, Just as Soon as You Link to The Obvious Expert Blog

June 28, 2009

If you write a blog, you should never be afraid to talk about other blogs. It’s not a competition; it’s a community.

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