Posts tagged as:

marketing

10 Ways to Blow Social Media Marketing…Okay, Only 9

by The Obvious Expert on October 7, 2009

Here’s a social media marketer’s spin on 10 tips for blowing that all important job interview, and remember, this is what NOT to do:

Tagged as: business, career transition coach, consultants, Consulting, conversations, engagement, entrepreneurs, explanations, facebook, followers, job interview, key word, linkedin, marketer, marketing, moving target, personal rule, relevance, Social Media, Social Media Marketing, transparency, twitter, widgets, youtube

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Social Media, Women, and the X Factor: Starting with Mommy Bloggers

by The Obvious Expert on August 11, 2009

AdAge calls Mommy Bloggers, “… marketing business heavyweights. Now said to number in the millions, these online women have cobbled together content networks that rival some mainstream media companies.”

Tagged as: adage, blogger, bloggers, blogher conference, business practices, cnn, commercial backers, commercialized, communication tool, content networks, editorial content, home mothers, mainstream media, marketing, media marketing, mommy, pitches, thoughts and ideas, tweet, twitter

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The Changing Face of Twitter, Not What We Expected

by The Obvious Expert on August 7, 2009

Many supporters of Senator McCain in the 2008 Presidential campaign were disheartened that he didn’t take advantage of social media marketing opportunities in the way the Obama campaign was doing. Failure to interface with voters through new media interaction was making the ‘old guy’ seem even older and more out of touch.

Tagged as: 1 million, business, business marketing, Consulting, entrepreneur, john mccain, marketing, marketing opportunities, media tools, new kid on the block, obama, Obvious Expert, presidential campaign, senator john mccain, senator mccain, Social Media, Social Media Marketing, The Obvious Expert, twitter

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Every Business Makes a Choice: Zebra Marketing or Unicorn Marketing

July 27, 2009

ou may be a zebra, a workhorse, or even an old goat, but remember, transformation is both possible and necessary. You can remain, lost in a sea of others who appear to be just like you. You’ll get business and you will get new clients this way, because sooner or later a certain percentage of people will go out on safari, searching for someone who does what you do, and if you are in the right place within the herd at the right moment and catch their eye, the vigilant hunters will find you. Or you can be a unicorn.

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Game Plan for Entrepreneurs and Businesses in a Troubled Economy

July 8, 2009

And even if you were an eighteen-year-old entrepreneurial prodigy in 1930, today you are a 97-year-old entrepreneurial legend who hasn’t been through an economic depression during a time when the business is built or broken by relational marketing on the internet.

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The 5 Types of People Who Will Buy What You Sell

July 2, 2009

But no matter what type of business you are in or what goods or services you offer, all of the people with whom you interact are really a consumer on some stage of his or her developmental journey that hopefully leads to a long, happy relationship with you.Your job is to be the Sherpa, with the task of leading, herding, cajoling, inspiring, and enticing them to continue along the path.

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When Your Business Means More than Money

June 30, 2009

It is hard not to focus on the bottom line. If you are a sole practitioner, a consultant, a coach, small business person, or entrepreneur, it can be really stressful when the only boss who can give you a raise is you, and as your own chief financial officer, you have to tell yourself, “No, the business just can’t afford it.”

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Facebook is Calling Consultants, Coaches, Entreprenuers, and all You Little Guys Who Think Big

June 26, 2009

If you have somehow missed out on the buzz about Facebook Vanity URLs, here is the deal: Up until now, your Facebook profile URL or Fanbook Fan Page URL was too long and too abstract for people to easily remember. Because of this, URLs were hard to share and too unwieldy to become part of your branding package.
BUT all that changed with the opportunity to switch to Vanity URLs.

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Free Social Media Teleseminar June 22, 2009

June 22, 2009

Free teleseminar June 22, 2009, 9PM Eastern. Topic: Blogging as an Immediate Business Builder 1-321-354-6946 Conference ID: 191630#

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5 Truly Effective Ways to Make Writing Your Book or Article Easier

June 22, 2009

Keep a notebook handy. Make notes every time thoughts come to mind about your writing. Pay attention to the thoughts you have before falling asleep and when first waking up; these may be times when you are best connected with your creative and problem solving sides of your subconscious

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