by The Obvious Expert on July 9, 2009
by The Obvious Expert on May 7, 2009
And in the process of launching an ad campaign built not out of print, ink, and airtime, but simply out of chicken and mashed potatoes, KFC has also given all the rest of us involved in business marketing, a very clear lesson on the effectiveness of social networking.
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by The Obvious Expert on May 5, 2009
We’ll start with goats. (Who can pass up blogging about goats?) And we’ll wrap it up with a chicken dinner. But in both of these segments, we will be talking about how to transform your brand so that you are recognized above all others as the one and only Obvious Expert in your field.
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