Posts tagged as:

business marketing

The 5 Types of People Who Will Buy What You Sell

July 2, 2009

But no matter what type of business you are in or what goods or services you offer, all of the people with whom you interact are really a consumer on some stage of his or her developmental journey that hopefully leads to a long, happy relationship with you.Your job is to be the Sherpa, with the task of leading, herding, cajoling, inspiring, and enticing them to continue along the path.

Read the full article →

Would Your Marketing Be More Effective if You Took Your Clothes Off To Do It?

July 2, 2009

Air New Zealand has created an air safety instruction video that can only be called “riveting”. Watch how magnetically you will be drawn to scrutinizing this air safety video, all because the flight crew featured in the film is wearing only shoes and a remarkable layer of body paint.

Read the full article →

When Your Business Means More than Money

June 30, 2009

It is hard not to focus on the bottom line. If you are a sole practitioner, a consultant, a coach, small business person, or entrepreneur, it can be really stressful when the only boss who can give you a raise is you, and as your own chief financial officer, you have to tell yourself, “No, the business just can’t afford it.”

Read the full article →

Can You Get Your Brand into the Dictionary

June 29, 2009

The reason blogs and websites directed toward business people, consultants, entrepreneurs, and coaches, are using the phrase obvious expert as part of their vernacular is because it is one of, if not the, best descriptor ever conceived for conveying what it takes to be the top of the mind, go-to, specialist in your field.

Read the full article →

5 Truly Effective Ways to Make Writing Your Book or Article Easier

June 22, 2009

Keep a notebook handy. Make notes every time thoughts come to mind about your writing. Pay attention to the thoughts you have before falling asleep and when first waking up; these may be times when you are best connected with your creative and problem solving sides of your subconscious

Read the full article →

History Defining Moment, Did You Catch It?

June 17, 2009

If you are reaching people today, it is because you have transformed your business marketing into something that looks and feels like personal messaging.

Read the full article →

So Who Has Time for Business Marketing?

June 15, 2009

Want to do a better job marketing your business or consulting or coaching practice? Then choose to; make business marketing or business branding a scheduled event on your calendar and in your routine.

Read the full article →

Master BlogTalk Radio with Ken English and Elsom Eldridge, Jr.

June 8, 2009

Free Obvious Expert webinar, BlogTalk Radio Made Easy with Ken English and Elsom Eldridge, Jr. Tuesday, June 9, 2009, 9 PM EDT.

Read the full article →

Webinar of Importance: BlogTalkRadio Made Easy

June 6, 2009

Because of huge interest, Elsom Eldridge Jr., is doing a free webinar with Ken English, author of BlogTalkRadio Made Easy Tuesday, June 9, 2009, 9 PM EDT.

Read the full article →

When Stress is a Good Thing for Your Small Business or Consulting Practice

June 5, 2009

A non-stop stream of paying clients, eager for your services, means you can scale back your business marketing efforts for a while.

Read the full article →