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blogs

Could Your Life Story Become the Future of Social Media?

by The Obvious Expert on October 19, 2009

Now look beyond the medical application for this life camera as a tool and consider what could happen if people began documenting their lives on their cameras and sharing their life logs in much the same way as they now share their thoughts in blogs and on Twitter or images and video from their life on Facebook or YouTube

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Build relationships through social media. Use blogging, Facebook, Twitter, Linked-In, and YouTube to extend your brand and expand your marketing efforts.

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But, perhaps in today’s economy, with New Media driving the direction of marketing, it is no longer about either the steak or the sizzle, but has come to be about a composite of other factors as well. You see, the Survivor Package is a sellout and it could even turn out to be a business marketing home run. Selling hotel rooms minus the bed has provided the hotel lots of fuel for its new Facebook and Twitter accounts, tons of blog coverage, and even some primo television interviews, including ABC News.

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Just Because You Only Said it on Twitter, Doesn’t Mean it isn’t Libel

July 29, 2009

The widespread access and pseudo-anonymity of the World Wide Web tends to lull us into thinking that we can say what we want, reprint what we choose, and reproduce whatever our heart’s desire, just because the information/icon/artwork/video/etc. etc. appears on the web

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To Improve Your Social Media Marketing, Break Mirror Now

July 19, 2009

Using social media marketing is very important to your business. But taking the wrong advice, without thinking things through and checking them out, is tantamount to breaking a mirror in the event of a gas leak. Not only will it do nothing to alleviate the gas leak (real or imaginary), but it is a waste of time, effort, a perfectly good mirror, and it could even lead to seven years of bad luck. Social media marketing done badly probably does more damage than failing to do any at all.

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Can You Get Your Brand into the Dictionary

June 29, 2009

The reason blogs and websites directed toward business people, consultants, entrepreneurs, and coaches, are using the phrase obvious expert as part of their vernacular is because it is one of, if not the, best descriptor ever conceived for conveying what it takes to be the top of the mind, go-to, specialist in your field.

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