From the monthly archives:

May 2009

Seminars Lead to Books Published and Books Published Lead to Seminars

by The Obvious Expert on May 31, 2009

Seminars open doors for book sales. Book sales open doors for seminars. And both are valuable strategies and tools you can use to help you gain that all important status as the obvious expert in your niche.

Tagged as: advance orders, book signing, gain recognition, media campaign, mini seminar, neighborhood bookstore, niche, open doors, perspective, powerful tools, publishers, publishing a book, publishing house, seminars, The Obvious Expert, writing a book

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License Your Brand to Multiply Your Income and Your Business Marketing Reach

by The Obvious Expert on May 29, 2009

You are absorbing your competition; just sucking them up with your business success and creating an opportunity to expand the value of your brand or trademark on a whole new level … by licensing it to others.

Tagged as: brand, brand awareness, branding, business, business marketing, businesspeople, capital expenditure, coach, coaches, Coaching, Consultant, consultants, Consulting, consumers, customer interaction, entrepreneur, entrepreneurs, licensee, licensing agreement, marketing, marketings, niche, revenue stream

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In Business and Life, You Get What You Give, And Them Some

by The Obvious Expert on May 28, 2009

for all the hardcore business building and business marketing strategies we talk about in the obvious expert, first edition and the obvious expert educational programs, we also talk about the very introspective and metaphysical quality of “giving”.

Tagged as: abundance, affluence, business, business building, business community, business growth, business marketing strategies, businessperson, economy, educational programs, generosity, greed, greedy person, marketing, marketings, metaphysical quality, money, Obvious Expert, personal growth, relationships, The Obvious Expert

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Typhoid Mary Was a Great Evangelical Marketer

May 27, 2009

Inasmuch as the whole message of social media marketing is about equipping an evangelical force to spread your message for you, don’t lose sight of the fact that you, personally, still have to get out of your office and lead the charge.

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The Obvious Expert and the Tiny Minority in Business Today

May 26, 2009

When you are able to distinguish yourself and your services as the best in your niche, you will become a bright light in the dark night, attracting customers and clients in an irresistible way … they will be drawn to you.

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Who is Selling (Stealing) Your Ebook? Whose Ebook Are You Stealing?

May 25, 2009

And in a complicated world, where more publishers and more self published authors are choosing to sell the print version of their book but give their ebooks away in exchange for your email address, we are reminded that the world’s perspective on the matter of copyright is currently written in shifting sand.

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Money Available … Small Businesses and Consulting Practices Can Claim a Part of the Stimulus Bill

May 24, 2009

Could your business or your consulting or coaching practice use a little financial relief? If your qualifying small business is struggling to repay certain types of debts, it may qualify for a loan from the new ARC program, which is being administered by the US Small Business Administration.

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6 Critical Steps for Planning Your Seminar or Workshop

May 22, 2009

For many businesspeople, consultants, coaches, entrepreneurs, and Obvious Experts, conducting seminars and workshops is not only an effective way to get your brand recognized in your field, it can be a meaningful source of income.

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A Call to Be the Fearless Entrepreneur. Surviving Cancer and Sailing Boats

May 22, 2009

He wrote a blog and a book about what he knows intimately. He makes speeches to groups, has a website, is a networker-extraordinaire, and has probably put other principles of the Obvious Expert to work in the process of building Sail Through Cancer.

Sometimes the very best life plan, and even the only plan, calls for you to show great courage and act in bold and intrepid ways. Perhaps NOW is the right time for you to consider kicking everything about your business goals up to the level of a radical, extreme, and highly courageous entrepreneur. Be fearless …

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Consulting and Entrepreneurship from the Heuning-Wyser … Birds, Bees, and Business

May 21, 2009

“There are certain people who seem to know a lot more people than others. Those people are known as Connectors, and they have an extraordinary knack for making friends and acquaintance. In other words, they’re master networkers.

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