From the monthly archives:

April 2009

Publish Your Book With a Publishing House Because You are the Obvious Expert

by The Obvious Expert on April 30, 2009

Do you publish a newsletter, send press releases, give regular interviews? Are you networked to others through associations, professional organizations, or have a high community profile created through your charitable or philanthropic efforts? In other words… ARE YOU AN OBVIOUS EXPERT?

Tagged as: blog, business marketing, marketing, Obvious Expert, Publish Your Book, publishing house, self publishing, Social Media Marketing, write a book, writers market

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Promoted from the Comments: Questions About What Happens After You Write a Book

by The Obvious Expert on April 29, 2009

Sometimes a reader’s comment needs to be promoted from the ranks of “Comments” and receive more attention. This is the case with a comment made on yesterday’s post “Write a Book Because You are Smart Enough to Have Something to Say.”

Tagged as: authorship, barnes and noble, coach, coaches, Coaching, marketing, Obvious Expert, promoting your book, publishers, publishing house, ultimate marketing, writing a book

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More on the Business Marketing Power of Google “Me”

by The Obvious Expert on April 28, 2009

n a post last week (When BRANDING U NOW starts with “ME”) we talked about the newest twist at Google, the opportunity to shape the profile that the search engines produce when searching your name.

Tagged as: blog, branding, business, business marketing, Elsom Eldridge Jr., entrepreneur, entrepreneurs, google, marketing, marketing power, marketing tool, personal brand, search engines

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Write a Book Because You Are Smart Enough to Have Something to Say

April 26, 2009

Beyond self-discipline, it is great if you happen to have a natural affinity to write, and even better if you also have a block of time that you can commit to your writing projects. If you lack these however, it is still quite possible to successfully complete and publish a book.

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When BRANDING U NOW Starts with “Me”

April 23, 2009

as a businessperson, entrepreneur, coach, or consultant, you can use this as a business marketing and social media marketing tool, helping you shape your brand in the minds of others.

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When Will This Entrepreneur Publish a Book?

April 22, 2009

it is easy to identify a number of the steps the Obvious Expert recommends for B-R-A-N-D-I-N-G U N-O-W which have already been implemented at Haleybop.

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Power of Social Media Marketing is Almost Scary

April 22, 2009

Afterwards he said, “I think it’s a huge statement about social media for one person to actually have the ability to broadcast to as many people as a major media network.”

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Write a Book and Establish Yourself as the Obvious Expert

April 20, 2009

Perhaps your idea of writing a book means extensive research on lofty subjects. But here’s a book written to establish the authors as obvious experts, on a subject that is far from lofty …

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Bad Economy but Perhaps Good Times for Entrepreneurs

April 17, 2009

And more people who have sought education in the skills of entrepreneurship, whether through a business school, college program, or targeted training such as the educational opportunities provided by The Obvious Expert.

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Will Consultants Save General Motors and Chrysler?

April 15, 2009

For everyone who works as a consultant or runs a consulting firm, there is some satisfaction in learning that the United States government is putting the future of General Motors and Chrysler into the hands of a consulting group.

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